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Strategic planning for the small business : (Rice Craig S)

Bibliographical information (record 107062)

Strategic planning for the small business :
Subtitle:	situations, weapons, objectives & tactics /
Author:	Rice Craig S Search Author in Amazon Books
Publisher:	B. Adams,
ISBN:	9838991473
Edition:	1992.
Classification:	HD62.7

Detailed notes

- Includes bibliographical references (p. [261]-267).

- Your competitive advantage -- What do we mean by a strategic plan? -- How to write an effective title page -- Making an executive summary that convinces -- Situation : how to gather market facts -- Weapon resources : how to gather useful company facts -- Objectives and how to set them -- Tactics and general strategies -- Will the idea work? -- Making a practical marketing plan -- Production planning for a superior product -- Financial analysis : planning for profits -- People plan for a winning team -- Outsider plan -- Time plan : powerful secrets that work -- Export plan : the world is your oyster -- Holding a planning session : victory by design -- Why plans fail--and how to avoid this -- Problems solved : how to snatch victory from defeat -- Strategic plans form -- High-speed short form : the 10-minute plan -- Seven successes you can imitate -- Training a planner assistant -- Start-up checklist : personal questions -- Start-up : ten short forms to begin your business -- Preparation : facts, payout, and tactics -- Money sources -- The small business administration -- Selling your plan -- Winning special people.